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Smart shopping: these 5 investment pieces are worth it

Fact: high-quality, timeless items come with a price tag. As a result, we often choose to leave these items on our wishlist - you know, for someday - and opt for the cheaper alternative, which often falls short in various aspects. At PB, we don't fall into that trap because we've taken the saying "buy cheap, buy twice" to heart. We prefer to view our wardrobe investments through the 'Cost Per Wear' principle: a theory that considers the purchase price divided by the number of times you'll wear the item, thus putting that fair, sustainable price tag into perspective immediately. At the same time, it's a method to stay true to yourself and think very consciously about your purchase. Better for the environment, better for your peace of mind, and ultimately better for your wallet. Ready to make a change? We'd like to introduce you to our 5 ultimate investment pieces.

image with artdirection
image with artdirection

1. The coat of your dreams 

Speaking of Cost Per Wear, no item pays off as quickly as a coat. Okay, an item never actually pays itself off, but that's how we women like to justify our choices :). Your outfit may change every day, but you can easily reach for your favorite coat multiple times a week - season after season. It suddenly puts the purchase of that beautiful wool coat, that cuddly faux-fur jacket, or that lovely leather jacket in a different light. Because a stunning coat conceals everything, even that worn-out loungewear you secretly wear underneath. Our personal favorite? The Alder coat by VIVEH.

2. The jeans that only get more beautiful 

When you consider that jeans were created as the most revolutionary, durable work pants, the next point is a no-brainer: denim lasts a long time and can withstand a lot. Good news for your wardrobe, and therefore a reason to invest in a timeless pair that you can wear day in, day out. If you're really aiming for long-term and heavy use, opt for a timeless straight pair made of rigid, pure cotton denim. This type of jeans molds to your body and is one of the few clothing items that gets even more beautiful over time, with personal wear and tear to be embraced. You're lucky because this is also the favorite type of jeans for denim brands like AGOLDE, Denimist, RE/DONE, and Citizens of Humanity.

3. The always-good blazer

Simple outfit, add a good blazer, and your look instantly goes from basic to effortlessly thought-out. Moreover, a blazer is not bound to seasons and also serves as an (in-between) jacket. And believe us, the fit and durability of an investment blazer are really a cut above the average fast-fashion blazer. Good for your figure, good for your confidence, and therefore good for your 'Cost Per Wear' ratio.

4. The all-round cashmere sweater

The showpiece among wool types. Cashmere stays beautiful for years - as long as it's well maintained. You pay more for it, but that also has a reason: the wearing comfort and natural temperature regulation are incomparable. So your new cashmere sweater (or pants, dress, cardigan, and so on) will be the item you’ll find yourself living in from day to night.

5. The leather bag that never leaves your side 

A good leather bag that can hold all your daily essentials and is neutral enough to complement any outfit is the star player of your collection. Okay, like everyone else, we also have an extensive range of 'quirky bags' for special occasions, but they don't see the light of day as often as our loyal, best leather friend. High-quality leather lasts for years, and the subtle wear and tear that inevitably occurs over time can even be seen as your personal life story. Really. A brand to keep an eye on? Jerome Dreyfuss!


PS: A good reason to invest in that timeless leather pants, those high leather boots that enhance every outfit, or that cool leather belt that goes with everything.

Do you also want to make more sustainable wardrobe choices and purchase items that you know will bring out the best in you for years to come? We'd love to help! Contact our editors here.

Do you also want to make more sustainable wardrobe choices and purchase items that you know will bring out the best in you for years to come? We'd love to help! Contact our editors here.

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